CMR- Shaping Immersive Content Consumption Experiences: Powered by Smartphones

With people being confined to their homes through the course of the pandemic, the smartphone has become the conduit for connectivity, collaboration and content consumption. At CyberMedia Research (CMR), we have been focused on mapping consumer behavior in the new normal. As consumers spend extraordinary amount of time at home, content consumption (especially entertainment and infotainment) trends on mobile have rapidly evolved. Today's youth seek on-demand video and audio content on their phones, preferring it over traditional TV. Over the course of the pandemic, both short-form and long-form content consumption have grown. Movies, music and user-generated content are the preferred content genres. With increased time spent online, there is increased consumer yearning for enhanced smartphone experiences for consuming entertainment on mobile going forward. In a mobile-first nation, smartphone OEMs are constantly innovating and bringing forth new meaningful innovations to enable meaningful premium experiences for consumers. Join us, as we dive-deep into insights from CyberMedia Research (CMR), and the implications for the future.     Key Highlights:         Understand the evolving consumer trends around content consumption Hear industry expert views on content creation and consumption Learn how advanced technologies can help elevate consumer experiences Insights on Smartphone Buying behaviour           Key Questions Addressed           How mobile only audiences are changing patterns of digital consumption? What are the implications of 'mobile-first' consumer behaviours? What are the various ways in which content is being consumed on the smartphone? How satisfied are consumers with their current content experience? How can the smartphone industry address consumer needs in the new normal?           Speakers   Navnit Nakra VP and Chief Strategy Officer, OnePlus India Pankaj Kedia Managing Director - Emerging Markets, Dolby Laboratories Lokesh Chauhan CTO, ErosNow Siddhartha Roy CEO, Hungama.com Gaurav Choudhury Founder and CEO, Earshot Media Pvt Ltd (Moderated by) Prabhu Ram Head- Industry Intelligence Group, CyberMedia Research (CMR)   Who Should Attend CxOs and senior executives in:   Smartphone OEMs   |   Audio and Video Streaming Platforms   |   Digital Entertainment industry   |   Technology Providers   |   Content Creators     Date: 12th October, 2021 Time: 4:00 PM - 5:00 PM REGISTER NOW   RSVP: Prerna Chauhan 9811815750 or email at pchauhan@cmrindia.com © Copyright 2021 — CyberMedia Research | CMR. All Rights Reserved

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